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Graham Norton's "high-stakes" new ITV game show finally gets its start date confirmed

It's no keeping up with the Joneses – it's beating them!

Graham Norton reaching forward to ring a doorbell with a surprised expression.

ITV/Lifted Entertainment

Published: Thursday, 2 April 2026 at 12:38 pm

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ITV has finally confirmed the launch date for Graham Norton's highly-anticipated reality series – and there isn't very long to go!

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The Neighbourhood is a brand new 11-part series that turns everyday life into a giant gameshow that is authentic, immersive and rooted in real relationships, as teased by ITV.

The street-sized reality show kicks off on Friday 24 April at 9pm on ITV1 and ITVX, followed by a bumper launch over the weekend with episodes 2 and 3 airing on Saturday 25 and Sunday 26 April.

Later this morning, viewers will be introduced to six real households from across the UK as they move into 'KeepYourEnemies Close' and compete in a street-sized popularity contest, where the last house standing will take home a life-changing £250,000.

Graham Norton smiling ahead whilst leaning in the open doorway of a cafe.

Graham Norton in The Neighbourhood. ITV/Lifted Entertainment

ITV has teased that the series will marry high-stakes competition, epic challenges and relatable domestic drama, to offer a completely fresh flavour of reality.

Norton previously said of the show: "Like everyone, I’m always intrigued by what goes on behind closed doors. Add to that some dastardly challenges and a life-changing prize and I’m hooked.

"Both Lifted [Entertainment] and The Garden are masters at what they do, so I feel confident The Neighbourhood will be the nation's favourite destination!"

While Katie Rawcliffe, director of entertainment and daytime at ITV, commented: "The Neighbourhood offers audiences the perfect blend of high-stakes competition and reality drama, with a very relatable cast.

"With the beloved Graham Norton at the helm, it’s going to make for an unmissable entertainment experience."

The Neighbourhood starts Friday 24 April at 9pm on ITV1, ITVX, STV and STV Player.

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Authors

Black and white cut-out portrait headshot of Katelyn Mensah, smiling against a lime green background.

Katelyn MensahSenior Entertainment Writer

Katelyn Mensah is the Senior Entertainment Writer for Radio Times, covering all major entertainment programmes, reality TV shows and the latest hard-hitting documentaries. She previously worked at The Tab, with a focus on reality TV and showbiz news and has obtained a BA (Hons) in Journalism.

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